In a dynamic episode of the Pet Business Disruptors podcast, Tranquil Tails joined host Clayton Payne to discuss innovation, senior pet wellness, and building a brand rooted in science and compassion.
In this conversation, Clayton Payne interviews John and Lisa Bryson, the founders of Tranquil Tales, a company focused on alleviating pet anxiety through pheromone-based products. They discuss their backgrounds, the science behind pheromones, the growing market for pet anxiety solutions, and the challenges of bringing a new product to market. The Brysons share insights on consumer trends, the importance of innovation in the pet care industry, and their strategies for navigating regulations and sustainability. They emphasize the need for small businesses to adapt and innovate in a competitive landscape while maintaining a focus on quality and consumer needs.
The episode explored the story behind Tranquil Tails, from its founding vision to its product development backed by pheromone science. Co-founder Lisa Bryson shared personal insights as a NICU nurse and pet parent, offering a heartfelt connection to the company’s mission of calming care.